At Tsebo, we believe that no one should be left behind as technology evolves. That belief has inspired the launch of AI4ME, our new frontline digital enablement programme that opens the world of artificial intelligence (AI) to all Tsebo employees, in a safe, responsible and practical way.

AI4ME embodies Tsebo’s vision of caring innovation – technology designed to empower people. The programme invites every employee to Ask, Learn and Grow with confidence as AI becomes part of daily life.
Delivered through our Learning Management System (LMS), Tsebo’s digital learning portal, used by around 15,000 employees each month, the programme offers short, easy-to-follow modules that are accessible even offline. For many of our employees, learning happens on the go: completing modules on mobile phones, often while travelling to and from work using public transport. This flexibility ensures that AI4ME truly meets employees where they are.
To make learning even more accessible, the programme integrates Meta AI through WhatsApp, a familiar and trusted channel for many across the Group.
Elanie Kruger, Tsebo Group Chief Human Resource Officer, explains:
“This conversational, practical format breaks down traditional barriers to digital learning, enabling employees to explore how AI can support their well-being, personal and career growth, and ultimately provide a better service to our clients. It also reinforces the importance of confidentiality and responsible use, ensuring our people apply AI safely, productively and with integrity.”
The programme is already live in South Africa, with a phased rollout to follow across Tsebo’s other African operations in multiple languages, opening the world of AI to more than 32,000 employees across 25+ countries.
Dr Chris Jardine, CEO of Tsebo Solutions Group, says:
“This initiative marks another meaningful step in Tsebo’s AI journey. Our human-centric approach to digital transformation ensures that AI enhances rather than replaces human capability. It goes beyond digital enablement; it’s a vision deeply rooted in our purpose: to develop people, to serve people, to uplift society. By empowering the people at the heart of our operations, we enable them to grow with technology, stay connected, and thrive in the future of work.”
To solidify this vision, Tsebo has received global recognition from the Top Employers Institute for its AI empowerment initiatives and thought leadership in AI augmentation, positioning the organisation as a forward-thinking strategic business partner that uses technology to strengthen human judgment and uphold ethical decision-making in the workplace.